Aaron Wall of SEO Book fame, wrote a post on how Google’s search results now favor Brand Names. One example was that 4 airlines are now ranking for airline tickets which did not rank before.

We did a quick check for brand names using the keyword airline ticket in different languages and countries:

A quick check in French with “billet d’avion” we can see that Air France holds 4th place in natural search. But there are no other brand names on the first page.

Google France search results for billet d

In Hebrew shows that no airlines are in the top 10 results-they have plenty of ads though.

An English search in Israel has different results but still no airlines