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AIMS Israel - AIMS started designing web sites in 1995. Since we were a marketing communications firm we were interested in SEO early on, even though our Israeli clients did not ask for this service when we designed web sites. It was really easy to optimize back then. In 1998 one of our clients came by to update their website. To quote from memory, he said something like this -- "by the way, we are getting a lot of leads and sales through our site". That is when we first realized there was great value in SEO for generating sales/leads. We change AIMS, Israel's focus right then. We now have a great team of Internet marketing specialists on board. This same client also mentioned that there is a new search engine that we should try out. It's called Google. This just goes to prove that our company policy of listening closely to what our clients are saying is very important in more ways than you might expect. We are early adopters and started with Google's PPC as soon as it came out. A few years later, I was one of the first to pass their professional test and they sent me some Google AdWords presents. Now AIMS has added usability and conversion optimization to our Lead Generating Engine. Many years ago, I wrote my masters thesis at Technion - Israel Institute of Technology, in Architecture school. It was about how people actually used brick and mortar buildings as opposed to what the architect intended. It is ironic that I am now doing the same thing for virtual sites. Life is interesting. 10 Reasons to work with us |
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