Google Place Search eliminates the local search 10 pack. The example below shows how the search pack appears above the normal results.
10 pack local listing, as shown, is slowly being replaced with Place Search
Google is now more confident in their algorithm knowing when to show local results. Instead of showing results from 2 data bases– the normal one and the local one on top–we now see only the normal results. However there is a twist as you can see below.
Place Search in Israel
The local listings have a Google Maps marker and there is a map on the right. In this case you can see that the 2nd, 3rd and 4th are not local listings.
Place Search eliminates the separate local listings pack and integrates them into the search results
If you click on the new Places link on the right you will get only local results. In the results below you can see that all the listings have a Google maps marker.
Notice the links to Trip Advisor and Frommers under the listings. Google also links to the local review sitetelavivguide.net. Very impressive!
Place Search results highlight the quantity and quality of reviews
Place Search is just now being rolled out so it is not always available. In Israel I haven’t seen it yet. However it eventually will arrive. In the meantime you can try it here.
It is being tested now in many languages. Below you can see the results in Hebrew for a Tel Aviv Museum search. The 1st result is in English which reflects the language of the home page.
The Hebrew address was pulled from Google Maps because it is to the left of the English address. Otherwise the address would be in English also.